Knob Creek and Eli Manning Team up Again For Brand New Bourbon

Tuesday, 20 January 2026 at 08:02

The NFL may be taking a breather, but the world of bourbon is buzzing. Knob Creek and former star quarterback Eli Manning have unveiled their second collaborative whiskey. Here’s everything you need to know.

The new bourbon is quite a mouthful. It’s called Knob Creek Single Barrel Cask Strength Bourbon, Eli Manning’s Bold Pick: 2026 Batch. It’s a single barrel, cask-strength bourbon, personally selected by Manning, who’s clearly excited about round two of this partnership, as reported by The Spirits Business.

'Choosing this barrel was a bold move in itself, balanced, uncompromising, and full of character (…) Every time I came back to it, it stood tall. That’s exactly what I expect from Knob Creek when it really counts: a bourbon built for the biggest moments.'

Eli Manning tasted multiple barrels

According to Knob Creek, Manning personally sampled several barrels at the distillery before picking his favorite. Proof varies by barrel, ranging from 112.2 to 121.6. Keen observers will note that this is higher than Knob Creek’s standard 100 proof.

Bourbon despite distillery shutdown

It was recently announced that Jim Beam will temporarily close one of its major distilleries this year. Even so, production continues and new releases keep rolling out. This collaboration with Manning is a prime example.

How does the new Knob Creek whiskey taste?

While this expression clocks in a bit higher in proof, the classic Knob Creek flavor profile is front and center: bold notes of vanilla, caramel, and oak, layered with dried fruit, cinnamon, and that unmistakable Beam nuttiness. The higher proof adds extra punch and a firm, lingering finish.

Where can you buy the bourbon?

Eli Manning’s Bold Pick: 2026 carries a suggested price of $70 and is already on shelves at many U.S. retailers, including major chains like Total Wine. The timing alongside the Super Bowl is no coincidence.

Want to learn more about Knob Creek? Check out the official website.

FAQ

What kind of whiskey is Knob Creek?
Knob Creek is an American bourbon known for its full-bodied, powerful style and higher-than-average proofs.

How is Knob Creek related to Jim Beam?
Knob Creek is a sub-brand of Jim Beam. Both fall under parent company Beam Suntory and are produced by the same Kentucky distillery.

Why is Knob Creek popular with enthusiasts?
Thanks to its extended aging, pronounced oak influence, and intense flavors: vanilla, caramel, and nutty notes. Knob Creek is often seen as a true “no-nonsense” bourbon.