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- Hi Yvonne,
Thank you for your response and for sharing the video. Unfortunately, the evidence you referred to consists only of two people talking about the whisky, without any explanation or identification.
We have not spoken to the individuals in the video ourselves, nor can we verify who they are.
We describe it as a Chinese whisky because it is released by a Chinese distillery. As you mentioned, the distillery has chosen to label the product as “pure malt” instead of “Chinese whisky.” Based on that, we do not believe they are doing anything illegal.
- So - you have the proof......where's your write up?
- You are absolutely right. Luckily that doesn't matter for the taste of the whisky. Have you tried it yet?
- Guess what? Finland is not part of Scandinavia.
- Throw in the towel? You mean restructure to compete and win in a challenging industry environment.
- There is nothing legally to prevent the English whisky GI from coming into force, it complies with all the relevant laws and the single malt definition follows the precedent of Welsh whisky and US whisky
- Three emails sent (two with videos, linked to a Google Drive Share).
1. The original video.
2. The video with subtitles as it was shared on YouTube
3. Screen grab of the YouTube channel where the video was blocked due to Pernod Ricard lobbying.
The story was covered on Drinks Intel at the time - link here - https://drinks-intel.com/subscriber-news/pernod-ricards-the-chuan-pure-malt-whisky-not-sourced-solely-from-china-global-drinks-intel-exclusive/
- Hi Yvonne,
Thank you for your interesting comment.
Could you share your copy with us, so we can adjust our item accordingly? Mail us at [email protected].
Thank you in advance.
- Let's keep this factually correct. Pernod Ricard DID NOT release a Chinese whisky. Their first output from The Chuan (the name of the distillery in Sichuan, China) wasn't fit for bottling. What they actually bottled was imported Scotch whisky. This is why the product is called "PURE MALT" and not "Chinese Whisky" - because Pure Malt is not a regulated term - this is not a secret. This was exposed about a week after they released it. There were even videos about their own staff on site admitting it was made from imported whisky - which Pernod Ricard got the lawyers onto to get the video pulled. I've got a copy if you want it.
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