Johnnie Walker unveils a special new edition for the coming festive season: a limited edition design featuring a fusion of
Scotland and India. The bottle was created in partnership with a designer who dresses the stars.
FAQ
- What is the Johnnie Walker Blue Label x Rahul Mishra edition?
A special Johnnie Walker Blue Label bottle with a unique design by Rahul Mishra.
- Who is Rahul Mishra?
An acclaimed Indian couturier and the first Indian designer at Paris Haute Couture Week
- Why is the bottle special?
The collaboration combines the finest Scottish whisky with exquisite Indian couture art.
Johnnie Walker Blue Label gets an Indian twist
The well-known
Johnnie Walker Blue Label whisky is now synonymous with the
luxury whisky segment. The luxury
blended whisky has already been launched in different editions, including an array of remarkable bottle designs.
The new edition of Blue Label is a variant where India comes quite close to Scotland. The whisky maker has joined hands with Rahul Mishra, a renowned couturier from India.
Who is Rahul Mishra?
Mishra is known for his combination of traditional Indian craftsmanship with international fashion-aesthetics. His creations have been worn by celebrities such as Priyanka Chopra Jonas (former miss world), Zendaya (actress), Law Roach (fashion stylist) and Gigi Hadid (model).
For Johnnie Walker, he designed a bottle that looks like a piece of art and embodies the values of the whisky brand and his fashion house: craft, dedication, and refinement.
What does the new Johnnie Walker Blue Label bottle look like?
The new bottle features the familiar blue color of Blue Label. Furthermore, the bottle is decorated with a drawing full of flowers, subtly an Indian building with a fountain, and various animals like a peacock.
This symbolizes a radiant beginning and a combination of hope and prosperity, a thought that fits the festive occasions for which the whisky release is intended.
What is the whisky in the bottle?
The bottle contains the famous Johnnie Walker Blue Label blended whisky, which carries a strict selection process. Below are the tasting notes of the whisky:
- Nose: Waves of spices give way to smooth vanilla and honey.
- Palate: Caramel and hazelnut intertwined with rich dark chocolate.
- Finish: Luxuriously long, warming, with a smoky touch.
When is the special whisky available for sale?
The release date of the whisky has not yet been announced.